Do you sell to professionals?We want you as our dealer.
Rex Nordic is Europe's largest supplier of portable heating and cooling solutions, sold by 3,000+ dealers around the world. We choose our partners carefully and back them fully: training, demand in your area and one call for everything. If your customers have professional premises to heat and cool, we'd like to hear from you.
around the world
Do your customers have professional premises?
Every one of them needs heating in winter and cooling in summer. That is the business: the best products in the category, up to 5 years' warranty, and a margin that makes the shelf space worth it.
Money-makers for every season
Professional heating and cooling that technical customers already know, plus the products that keep them coming back between the peaks.

Heating
When the cold arrives, halls and workshops need heat that week. The category that built our dealer network.
- Airrex diesel infrared heaters
- Electric infrared heaters
- Fan heaters and heat blowers

Cooling
When the heat hits, the same customers come back for cooling. Our fastest-growing category.
- REX evaporative air coolers
- Portable air conditioners
- Cooling pads and accessories

Repeat business
Products that sell in every month and bring customers back to you. Margin between the peaks.
- Heat pump units that heat and cool
- Jump starters and power
- Professional chemicals, spare parts and service kits
Products your customers ask for. A partner that sends them to you.
A supplier whose whole model is built around the dealer, not around selling past you.
Demand in your area
Our dealer locator, our customer service and our marketing all point buyers to the nearest dealer. When you join, we start generating demand in your area. You're on the map from day one.
Margins worth the shelf space
A margin that makes the category worth your effort, plus accessories, spare parts and service kits that bring customers back. Repeat business, not one-off sales.
We train your sales team
Product training for your people, in your language. Product photography, spec sheets, in-store and online material ready to use. You don't build anything from scratch.
Stock close to you
Our own warehouses in Finland, Germany, the United States and Canada keep stock close to you and ship fast. Restock in days when the season hits, not weeks.
Up to 5 years' warranty
Quality products with up to 5 years' warranty when registered, and a 100% spare parts guarantee on every product we sell. Easy to sell, easy to stand behind.
One call. We handle it.
Whatever comes up, a product question, a warranty case, a spare part: one call to us and we take it from there, backed by our own service centre. You sell, we handle the rest.
Read our story →Independent stores, workshops, agricultural suppliers and national chains, on two continents.
- Every dealer is listed on our dealer locator, where customers search for the nearest one.
- Our own warehouses on two continents keep stock close to every dealer.
- Rex Nordic has been building its dealer network since 2014 and holds an AAA credit rating.
We have been Rex Nordic dealers for years. We are really happy with the partnership, which is much more than a supplier relationship. Whatever comes up, it's always handled with one call.
Rex Nordic dealer for many years
Dealers in selected areas.
We build our network area by area. Where we already have strong dealer coverage, we're not actively adding more. Where we don't, we are, and that's where next season's demand goes.
If you serve professional customers and want a supplier that treats you as a partner rather than a line in a price list, this page is for you. Independent shop or regional chain, one location or twenty: tell us about your business.
Tool & equipment stores
professional retail
Vehicle & machine repair
workshops and service centres
Agricultural suppliers
farm, livestock and greenhouse trade
Construction & industrial suppliers
site and factory supply
Rental companies
equipment hire
…and others
if your customers are professionals, tell us
What we expectA real business serving professional customers · demo products on display, not just a line in a catalogue · a team that wants to learn them, and we'll train you.
Starting is simple
Five steps from application to your first customers.
Choose your core products
Winter, summer or all year round. You pick the range that fits your customers, we help you size the first order.
Put demo products on display
Customers buy what they can see running. We help you build a display that sells.
We train your sales team
Product training in your language, on site or online, plus ready-made sales material.
We add you to our dealer locator
Customers searching for Rex Nordic near them find you on rexnordic.com.
We start generating demand in your area
Our marketing points buyers to the nearest dealer. That's you.
Apply in two minutes
Company, contact details, country, postal code and a few words about your business. That's all we need to get back to you.
Frequently asked
Which products should I start with?
That depends on your customers. Workshops and halls usually start with heating, while the summer cooling range is our fastest-growing category. Many dealers carry both, so the shelf works all year. We'll go through it together and help you size the first order.
You have a webshop. Will you compete with me?
Our business is built on dealers, not on selling past them. Our dealer locator, customer service and marketing point buyers to the nearest dealer, and our own webshop is a small fraction of our sales. We'd rather the customer walks into your store.
Will there be other Rex Nordic dealers near me?
We build the network area by area and don't overload any of them. There may be another Rex Nordic dealer in your region, but they most likely have their own customer base, and so will you. If you commit to us, we commit to you.
What support do we get once we're in?
Product training for your team, ready-made marketing material in your language, a place on our dealer locator, demand generation in your area, a named contact in your market, and our one-call service behind every product you sell, backed by our own service centre and a 100% spare parts guarantee.
Who will I be dealing with?
Our team in your market: country managers and sales people who work with dealers every day, with a direct line to company leadership. Decisions are made quickly.
Read our story →Dealers wanted in selected areas. Apply today.
Dealers who commit to Rex Nordic get our commitment back: training, demand in your area, stock close by and a team in your market. Two minutes is all the application takes.
Apply to become a Rex Nordic dealer →